The convenience store front counter provides the perfect canvas to showcase a mix of hot new items and profitable impulse buys that will grab customers’ attention. But experts agree that this area is among the most underutilized selling place in the entire store. Boosting impulse sales at the front counter is extremely important because the
DAVID DELRAHIM HAS ROOTS all over the globe, coming to America before college and settling in Philadelphia. He then moved out West to finish his education at the University of Southern California. Always fascinated with old service stations, he bought his fi rst site in 1983 and continued to operate multiple stores over the years.