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Beverages & Cold Vault

Dos De Mayo

Extend Cinco Celebrations and Sales

Dos Equis’ Dos De Mayo Program debuts. Dos Equis is once again inviting consumers to showcase their individuality and make one of the most anticipated party occasions of the year even bigger. This year’s Dos Equis’ Dos de Mayo retail program is geared towards helping consumers celebrate the biggest Saturday ever with elements including National

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Coca-cola

“Share a Coke” Campaign Returns

Offers 1,000 reasons to enjoy a Coke this summer. Coca-Cola is bringing back one of its most successful U.S. programs of all time. “Share a Coke” swept the nation last summer and, beginning this week, Coca-Cola bottles across the country will once again feature the names of millions of Americans. Back by popular demand, Coca-Cola

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Strongbow-Variety-12-Pack-300x300

Red Berries and Ginger Flavors

Strongbow Hard Apple Ciders has launched two new flavors, Strongbow Red Berries and Strongbow Ginger, as part of a brand new variety pack launch. The variety pack, which also features Strongbow Gold Apple and Strongbow Honey, includes three bottles of each flavor and is sold nationally, available year-round. With refreshment at its core, Strongbow Red […]

The post Red Berries and Ginger Flavors appeared first on CStore Products.

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Slurpee Medium Size Paper Cup

7-Eleven Holds Bring-Your-Own-Cup Slurpee Day

Slurpee fans are invited to bring their own, sanitary and no-larger-than-10- inches- in-diameter container to fill with their favorite Slurpee flavors this Saturday from 11 a.m. to 7 p.m. at a participating 7‑Eleven store. Bring your carafes … beakers … goblets … jars … or anything else that could even remotely be considered a cup

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james-bond-stars-in-new-heineken-campaign01

HEINEKEN USA Appoints New CEO

Ronald Den Elzen to succeed Dolf Van Den Brink who will lead HEINEKEN Mexico. HEINEKEN USA has announced that effective July 1, Dolf van den Brink will be the new CEO of Cuauhtémoc Moctezuma/HEINEKEN Mexico. He will be succeeded by Ronald den Elzen, the current managing director of HEINEKEN Portugal. Van den Brink has been

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Cumberland Farms

Commitment to Coffee Excellence

More than two decades ago, Greg Lorance discovered where he wanted to work—Cumberland Farms. Today, he and the company are facing the future together. By David Bennett, Senior Editor It’s been a long time since Greg Lorance worked the third shift at convenience retail chain Cumberland Farms. As an 18-year-old clerk at the time, he

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fresh cold tea

Tea & Juice Sales Keep Flowing

Consumers’ desire for newer, healthier and more convenient drinks is fueling c-stores’ profits. By Howard Riell, Associate Editor Dual demand for healthy packaged beverages and variety still drives sales of teas and juices at convenience stores. To take advantage of such momentum, attentive c-store owners and operators are paying heed to the trends, keeping top-selling

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