A tobacco veteran at Swisher International, Bill Dunn transitions to a role with a customer engagement focus.
Swisher International Inc. has appointed Bill Dunn to vice president, industry relations. Formerly vice president of field sales, Dunn has held more than 10 different positions of increasing responsibility within the organization spanning a 35-year career.
“It goes without saying that Bill is a well-respected legend in the tobacco industry. This new role was Bill’s idea as a way to transition from the head of sales, to an engagement role with our customers—something he is very passionate about,” said John Miller, senior vice president of sales & marketing.
In this newly created position, Dunn will continue his work representing Swisher on several industry Boards and his work with Swisher’s key accounts and customers.
“Bill’s knowledge of our industry and brand has always been a valued asset, and in his new position he will be an important voice for us as he interacts with customers at Swisher-sponsored events, trade conferences, roundtables and importantly, industry trade shows,” said Peter Ghiloni, president and CEO of Swisher International.
“I am excited to take on this new role and spend time with our customers, supporting industry issues and continuing to find ways to better serve our loyal customers,” said Dunn.
Uniquely qualified, Dunn’s experience and industry knowledge will be integral to future customer engagement and Swisher International’s continued growth and success.