Beginning this month, Rutter’s rolled out chef coats for all of its restaurant management team, including restaurant managers, assistant restaurant managers, roving restaurant managers and roving store managers.
Rutter’s is the first in its competitive footprint to introduce chef coats into its kitchens. For the restaurant management team, Rutter’s t-shirts are no longer part of the uniform. Instead, they are honored with wearing short sleeve or long sleeve chef coats.
“Rutter’s takes pride in not only our employees, but in our food options and restaurant focus. By upgrading to chef coats, we feel it differentiates us in the convenience store industry. It shows great professionalism and makes the statement that we offer the highest quality food options to our customers. It’s time to kick it up a notch!” said Ryan Krebs, director of food service.
Chef coats have a great deal of significance and rich history in the restaurant industry and Rutter’s has taken that meaning under profound consideration and believes their award-winning program follows suit. The Rutter’s chef coats are all black, feature the traditional double-breasted design and cloth buttons and are embroidered with Rutter’s branding.
“We have always been about fresh food, high quality and innovation. Chef Coats allow management leaders in foodservice to be easily recognized by customers. This aligns with restaurant like-mindedness and the expectation of excellence that our customers will recognize,” said Derek Gaskins, chief customer officer.