CSD/NAG Idea of the Day: Door Clings

Lit Light BulbToday’s Idea of the Day:

Add door clings in the cold vault.

What goes better with a cold beverage than a chocolate bar? If you’re not using door clings you’re missing out on cross merchandising opportunities that can grow basket spend. Put door cling displays right on your cooler doors and watch incremental candy sales surge.

Do you have an idea to share? Email Senior Editor Erin Rigik Del Conte at edelconte@csdecisions.com.

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