Gulf has partnered with two MLB teams to promote its online shopping rewards program.
Gulf Oil has teamed up with the Boston Red Sox and the New York Mets to promote the company’s online shopping rewards program: Power Points. Customers in the Boston market who enroll in the Power Points program between July 1 and Sept. 2 will be entered for a chance to win tickets to see the Boston Red Sox play at Fenway Park from atop the famous Green Monster, and those in the New York market will be entered for a chance to win tickets to see the 2015 National League Champion New York Mets at Citi Field.
The digital marketing program will ultimately deliver more than 2.5 million impressions throughout the Boston and New York areas through a combination of banner advertisements, social media posts and emails from both Gulf and the teams.
To enter for a chance to win, consumers are directed to sign up for the Power Points rewards program.
Once enrolled, members in the Boston market will be automatically entered for a chance to win some of the most sought after tickets in all of Major League Baseball. The Green Monster seats were first installed in 2003 and have remained wildly popular ever since.
Once members in the New York market are enrolled in the rewards program, they will be automatically entered for a chance to win tickets for a New York Mets 2016 regular season home game. The Mets are looking to build on last year’s success and make it to the World Series again in 2016.
In both markets, two winners will be randomly selected each month during the sweepstakes to receive game tickets.
Enrollment in the Power Points rewards program is quick and earning rewards points has never been easier. Users simply shop online at their favorite stores and earn “Power Points.” One dollar in “Power Points” is worth one dollar of Gulf gasoline. Power Points users can then redeem their points for Gulf gift cards, or to pay their Gulf Orange Card balance.
These two partnerships are powerful, as they deliver exceptional reward opportunities to the New York and Boston areas, which are some of Gulf’s most concentrated regions. Through Gulf, Mets and Red Sox fans have the opportunity to not only save on gas, but also watch their favorite teams Mets make a run at a return to the Postseason.