Since 2000, Ernie’s Stores of Utah has evolved into a leading convenience store retailer that caters to independent drivers and operators.
They’ve achieved this status by consistently looking for ways to improve their services for customers. Their latest improvement is securing a partnership with OpenStore by GasBuddy to reward their customers with special discount and offers while driving in-store sales.
OpenStore is a complete digital marketing solution for convenience store owners, providing everything retailers need to bring customers to their stores. With OpenStore, Ernie’s Stores now has the ability to reach drivers through a branded mobile app, individual store Web pages, mobile coupons, and social media that include Facebook and Twitter.
“We look forward to promoting our brand, and expanding the message of ‘A First Class Place to Stop’ with the technology and innovation that OpenStore can provide,” said Danny Ipson, chief financial officer for Ernie’s. “We also aim to become more connected with our customer base through utilizing the vast experience and coordination of all social media markets through OpenStore.”