MADE

Bold Organic Look

The MADE line of organic teas and lemonades is sporting a new bold organic look. In a distinct departure from the previous brand dress, the new MADE logo is a clean, classic design featuring a soft cursive font. The MADE line also expanded to include two new flavors: MADE Honey Green Tea with Ginseng and

SNICKERS

Snickers Bites

Small bites pack big flavors with new MILKY WAY Bites and SNICKERS Bites. These unwrapped, bite-sized cubes are a miniature version of the iconic bar brands. They’re ideal for consumers looking for the full taste experience of a SNICKERS Bar or MILKY WAY Bar in a smaller portion. Perfect for snacking, sharing, enjoying with family

Altadis

Fresh Without a Humidor

Altadis U.S.A. has introduced a great new way for retailers to sell, and adult cigar smokers to enjoy, three of America’s best premium cigar brands—without a humidor. Romeo y Julieta 1875, H. Upmann Vintage Cameroon and Saint Luis Rey are all now available in Robusto size in the company’s new Fresh Loc Singles packaging that

gummies

Berry Bites Gummies

In Summer 2013, Life Savers is introducing new Life Savers Berry Bites Gummies, a bite-sized version of the popular Life Savers Gummies  Life Savers Berry Bites Gummies are smaller poppable pieces with two layers, combining the great-tasting Life Savers gummy layer with an airy, light textured layer. New Life Savers Berry Bites Gummies are great

Camo-Press-Release-Image

Camouflage Design

Living Essentials, the distributor of 5-hour Energy products, is adding a new flavor to its successful line of Extra Strength energy shots. New Sour Apple Extra Strength 5-hour Energy will make its debut in September 2013. The new offering will bear a camouflage wrapper, and target hunters, fishermen and other outdoor enthusiasts. The company is

scotsman

Modular Cube Ice Maker

Scotsman Ice Systems has introduced the C0722, a compact self-monitoring cuber that produces 700 pounds of cube ice in 24 hours. The C0722 enables retailers to meet ice production while saving space with its compact design of just 22 inches wide and 29 inches high. It features AutoAlert indicator lights that notify operators of water

BigDog

Enrobed Hotdog and Sausages

Stefano Foods, makers of high quality ready-to-heat items, released three new items to its growing line of snacks and appetizers.  The BIGDOG is the answer to satisfying a big hunger.  At six ounces, these easy to heat, easy to eat items come in three popular all-meat varieties enrobed in Stefano’s delicious roll dough:  Beef Hotdog,

JavaGum12pack

Energy Drink Alternative

There’s no wonder why people seek out caffeine. It’s been proven to boost both mental and physical performance, and elevate your mood. The way caffeine is administered can offer a healthier solution— in the form of a chewing gum. The concept behind Java Gum, a new caffeinated gum on the market, isn’t new. The U.S.

PopRocks

Recipe Innovations

Recently, Pop Rocks have been seen popping up in all kinds of recipes and becoming an innovative ingredient, and adding a bit of the unexpected, into various types of food industry products. The latest recipes cover everything from gourmet strawberries rolled in chocolate and Pop Rocks to Pop Rocks Margaritas. As an ingredient, Pop Rocks

kretekblack

Cig2o Black Label Disposable E-Cig

Kretek International Inc. is rolling out new Cig2o Black Label Premium Disposable e-cigarettes. The sleek new Black Label line offers an eye-catching designer black barrel and features dual LED lights.  Cig2o Black Label delivers all of the taste, smoothness and quality that have made Cig2o one of the top E-Cig brands in the country.  Cig2o

Boyds_rebrand13-1

Brand Redesign

Boyd Coffee Co. has launched its comprehensive strategic rebrand featuring new brand identity, retail coffee packaging and foodservice merchandising for convenience stores. The grocery and foodservice launch is just the first development in a company-wide rebranding campaign undertaken by the 113-year old coffee company.  The brand imagery connects Boyd’s rich history of innovation and passion

Lipton-for-C-Stores

Sell More Tea

Fresh brewed iced tea is one of the most profitable beverage options that convenience stores can offer, and iced tea is the fastest growing item in c-stores, according to The NPD Group/CREST. Lipton, the No.1 brand of iced tea, according to Nielsen data for the 52 weeks ended Jan. 19, 2013, is offering a free

DietzandWatson

All-Natural Chicken Sausages

Premium Meats & Cheeses brand Dietz & Watson has introduced a new line of seven All Natural Chicken Sausage varieties.  Made from fresh, never frozen chicken and using old-world family recipes prepared in small batches, these fully-cooked sausages contain no fillers, extenders or MSG and are certified Gluten Free by the Celiac Sprue Association. They

V-Jet-Photo

Beverage Carbonation Solution

Xylem Inc., a provider of global water technology, has launched the Flojet brand V-Jet series rotary vane pump heads for beverage carbonation. The V-Jet series low flow, high pressure positive displacement rotary vane pump heads were developed for applications including beverage carbonation, water dispensing, water boosting, espresso or coffee machine operations and coolant recirculation systems.

brakebush

Boneless Wings

Brakebush Brothers Chik’N Gone Wild Wings and Boneless Wings feature Bluegrass Bourbon Sauce. Created with real Kentucky bourbon and a proprietary blend of spices, the wings and boneless wings are sweet, yet smoky with just a hint of brown sugar and molasses. The Bluegrass Bourbon Sauce comes in a separate squeeze bottle, so preparation is

hershey

Candy Cane Bars

Hershey’s is introducing Candy Cane Bars, which will be available this holiday season. Hershey’s Candy Cane Bars combine mint candy with red candy bits to deliver the classic taste of a candy cane—perfect for stockings.  Hershey’s Candy Cane Bars are available in 1.55-ounce bars (suggested retail price $1), as well as 3.5-ounce bars (suggested retail

Rykonew

Factory Improvements Meet Customer Demand

Ryko Solutions Inc., North America’s largest manufacturer of car wash equipment, has made more than $3 million in factory improvements to their parts fabrication department to meet unprecedented growth.  After enjoying 22% revenue growth in 2012, Ryko has continued the upswing with first quarter sales up 17% and car wash machine orders up 21% year-to-date

swedish

Cigarillos Trial Offer

Swedish Match has announced that Game is launching of a new trial offer of two for 99-cent cigarillos. This limited time offer will give consumers the opportunity to purchase two Game natural leaf cigarillos packaged in the resealable FoilFresh pouch.  This launch will also include the debut of Game Red Cigarillos. Game Red has a

Applechips

Healthy Delicious Snacking

Introducing BareSnacks: 100% baked, never fried; and with the addition of the new product line BareFruit Apple Chips, eating fruit just got easier. BareFruit Apple Chips are a delicious snack customers can take anywhere.  Harvesting exclusively USA apples, BareSnacks is committed to keeping it simple, truthful and Bare.  Available in five delicious flavors: Fuji, Granny

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HELP! I Have To Deliver A Presentation!

By John Matthews, founder and president of Gray Cat Enterprises Inc. “The human brain starts working the moment you are born and never stops until you stand up to speak in public.” — George Jessel What is it about public speaking that drives people nuts? Many studies have shown that given the choice of what registers

John-NYC-238x300

Brand Positioning – The Semantic Differential

By John Matthews, founder and president of Gray Cat Enterprises Inc. One of the most interesting activities that I have been involved with regarding branding is called a Semantic Differential exercise. As discussed in an earlier blog called “Brand Positioning – A Focus On Clarity“, it is essential to provide clarity for the brand. What that

John-NYC-238x300

Strategic Market Analysis

By John Matthews, founder and president of Gray Cat Enterprises Inc. Last week, I sat through a meeting with one of my clients where we discussed the infamous question of  ”who are we?” that faces every retailer. As retailers grow – both in store count and in product diversity – the ongoing challenge is to keep

Lou Maiellano

E-Cigarettes and the Future

As the FDA pokes around electronic tobacco devices, experts predict the products will evolve considerably in the coming years. By Lou Maiellano. While in Las Vegas last month, attending the National Association of Tobacco Outlets (NATO) conference, I attended a number of informative presentations. One of these presentations was on the “Current State of the

Tapaz2

Mediterranean Snacks

New tapaz2go are comprised of a single serve pouch of protein-rich Mediterranean Snacks Lentil Crackers Sea Salt, along with a container of wholesome hummus in Classic, Roasted Garlic or Red Pepper varieties, in one convenient, portable package.  With seven grams of protein and 250 calories or less, tapaz2go ideal choice for consumers looking for nutritious,

jacksmarket

Jack’s Market Joins KickBack Rewards Coalition in Colorado

Chain’s primary coalition partner will be Pester Marketing, which operates 51 Alta Convenience Stores, many of which are partnered with Conoco and Phillips 66 fuel brands. As retailers look to drive traffic to the convenience store, an effective rewards program can help tilt the playing field in their favor. Loyalty programs are increasingly influencing where

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