More Americans than ever are eating pizza, according to data from consumer research firm Technomic. A full 41% of respondents to a Technomic survey said that they now eat pizza at least once a week, up from 26% two years ago. Howard Riell, Associate Editor. Americans’ love affair with pizza isn’t likely to end any…
Cumberland Farms Offers Mobile Payment Option
Customers can save 10 cents on every gallon of gas with new mobile payment program. Cumberland Farms has launched its free SmartPay Check-Link payment program that lets customers pay for gas and in-store purchases using their mobile phone or with the swipe of a card. After completing a free online enrollment process, SmartPay Check-Link users…
Newcastle Introduces “No Bollocks” Campaign
“No Bollocks” first quarter retail program offers to drive secondary displays and higher basket rings for retailers. Newcastle Brown Ale, a leading imported ale in the U.S., is kicking the year off in high gear with the next wave of its popular “No Bollocks” campaign. The candid and engaging “No Bollocks” retail program is designed…
Elliott Management Makes Nominations To Hess Corp. Board
$21.5 billion private investment firm urges strategic and operational review. Elliott Management Corp. recently sent a letter to shareholders of Hess Corp., urging them to elect at the Company’s 2013 Annual Meeting the following slate of five independent directors to the Board: Rodney Chase – Former Deputy Chief Executive, BP plc Harvey Golub – Former…
Taylor Swift Partners With Diet Coke
Collaboration gives fans exclusive opportunities and extraordinary access. Thanks to record-breaking album sales, Taylor Swift is often associated with the colors gold and platinum, but now she’s officially adding some silver to her collection. Diet Coke has announced a long-term partnership with the superstar, making her a centerpiece of the brand’s iconic Stay Extraordinary platform,…
Budweiser’s First-Ever Tweet
Announces birth of baby clydesdale featured in Super Bowl XLVII commercial. Budweiser has launched its first-ever Twitter account: www.twitter.com/budweiser. The account went live on Jan. 27. The iconic brand marked the occasion with another “first” involving the Budweiser Clydesdales—tweeting the first photo of a member of the elite ”Budweiser Clydesdales Class of 2013,” a beautiful…
Meat Snacks Go Gourmet
Innovative flavors and new packaging target female and young snackers. By Marilyn Odesser-Torpey, Associate Editor. Manufacturers are finding other ways to woo women into choosing their products over chips and cookies when mid-day hunger pangs strike. One way is by emphasizing the snacks’ “better-for-you” attributes. Oh Boy! Oberto retooled its recipes to make them all-natural,…
Manitowoc Divests Jackson Business To Hoshizaki
The Manitowoc Co. Inc. has sold its Jackson warewashing business to Hoshizaki USA Holdings Inc. Specific terms of the asset sale were not disclosed. Jackson is a leading producer of warewashing equipment systems primarily for institutions and commercial kitchen applications. “The sale of the Jackson product line reinforces our commitment to our core commercial foodservice…
Pemmican Beef Jerky Launches Online Shop
Pemmican Beef Jerky users can now buy Pemmican Brand snacks online. Marfood USA has announced that it has launched an online store to sell its Pemmican Beef Jerky to consumers via the Internet. The new online store features bright outdoor imagery and gives Pemmican Beef Jerky consumers a chance to order a variety of Pemmican…
Pilot Flying J Rewards Drivers With Double Rewards
“Offering double rewards points this February is just an additional way we can express our gratitude,” says Pilot Flying J CEO. To thank the men and women who keep America moving, Pilot Flying J this February is offering double rewards points for professional drivers through its MyRewards program. “Not only do we want to reward…