Convenience store leader ampm has just released ampm Scratch Power, a promotional smart phone app that gives customers the chance to win $500 Apple Gift Cards, iPods and thousands of ampm food and drink prizes.
“We’re very excited to launch the ampm Scratch Power app—a revolutionary way for our customers to engage with the brand and win some great prizes, right from their Android or iPhone device,” said Donna Sanker, ampm marketing vice president. “It’s a free, virtual scratch and win style of game available on both Google Play and Apple’s App StoreSM.”
“Together with the grand prizes of $500 Apple Gift Cards and iPods, there are also thousands of instant win prizes, including 16-ounce NOS Energy drinks, 20-ounce Vitaminwater, 22-ounce ampm fountain drinks, ampm corn dogs and 12-ounce ampm coffee drinks,” Sanker added. “Simply scratch and match three identical prizes on one scratch card, and you win.”
The promotion started on Oct. 2 and customers can play every day until Dec. 4, 2012 by visiting a participating ampm location, scanning the QR (quick response) code that appears on the ampm Scratch Power point of purchase in the store and downloading new scratch cards.