PetroChina Adds Retalix StorePoint To 16,000 stores

“We realized the need for technology partners like Retalix to help us enhance our IT systems in an effort to better manage our rapid growth and expansion, and to sharpen our competitive edge,” said Wang Bo, vp of PetroChina Sales Co.

PetroChina has completed a rollout of Retalix’s StorePoint POS and StorePoint Fuel solutions to more than 16,000 convenience store and fuel locations across China.

PetroChina is one of the largest companies in China in terms of sales, and was recently ranked the world’s most valuable company in Financial Times’ FT Global 500 2010. The Retalix software rollout was part of a larger IT hardware and software upgrade for PetroChina, helping the retailer introduce greater automation and control over its store-level and enterprise-level operations.

“Prior to the IT upgrade, PetroChina retail operations were dependent upon many manual procedures. We realized the need for technology partners like Retalix to help us enhance our IT systems in an effort to better manage our rapid growth and expansion, and to sharpen our competitive edge,” said Wang Bo, vice president of PetroChina Sales Co. “Retalix’s StorePoint POS and Fuel solutions have provided sophisticated functionality, automating many of our previously manual operations and introducing new efficiencies chain-wide. The Retalix solution also promotes our new direction towards enhanced station management—all of which leads to an enriched shopping environment and increased customer satisfaction.”

The rollout of the point-of-sale, store management and fuel software to more than 16,000 stores was completed in less than two years, and the software was adapted and customized to fit the specific needs of PetroChina and the Chinese market that they serve.

“This rollout with PetroChina is the largest deployment of a single Retalix solution in the world, and one of the most noteworthy across the convenience/fuel retail industry in terms of scope, chain size and quick deployment. This project further enhances Retalix’s position in the Chinese retail market,” said Shuky Sheffer, CEO of Retalix Ltd. “The implementation is also a testament to our knowledgeable team of retail industry experts and partners like MSGSB, who efficiently installed the solution in a very short time span, considering the large number of sites deployed. This project also testifies to the flexibility and stability of our software, enabling us to quickly adapt the system to meet PetroChina’s unique requirements.”

Retalix’s partner in China, MSGSB of Beijing, provided project management, training and local support during and after the rollout.

 

 

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