BP’s ampm Adds Healthier Fountain Beverage

Parched consumers now have another low-calorie drink option at ampm stores: Emergen-C Splash, a fountain beverage that provides vitamins and other nutrients.

BP’s ampm is the exclusive convenience store distributor for the orange-tangerine flavor of Emergen-C Splash from Sept. 1 through Nov. 30, so c-store customers can only find the beverage at ampm during that time. Each 16-ounce serving of caffeine-free, low-calorie Emergen-C Splash offers vitamins B, C and D, as well as antioxidants and electrolytes.

BP’s ampm introduced Emergen-C Splash to give consumers a healthier alternative to fountain beverages such as soda. Convenience-store shoppers can find the drink by visiting the Thirst Oasis fountain at ampm stores nationwide.

Emergen-C Splash gives ampm another way to reach on-the-go consumers, noted Bill Fry, president of BP’s ampm franchise. “When consumers are thirsty, they want liquid refreshment fast,” Fry explained. “Emergen-C Splash is a tasty, low-calorie way for them to rehydrate. It’s also a chance for us to reach parents who are on the go and want to make healthier choices for their kids.”

Emergen-C Splash joins Deluge Plus Pomegranate flavored water, another low-calorie ampm fountain drink. Deluge Plus Pomegranate, which has only 30 calories per 16-ounce serving, contains antioxidants as well as vitamins A, B and E.

“The Thirst Oasis at ampm already allows consumers to pick from more than 20 flavor options,” Fry added. “Now they have another choice if they want ‘too much good stuff’ that’s also good for them.”

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