Squawkers, the branded chicken concept from Brakebush Brothers, continues to expand the support operators receive. Brakebush recently unveiled its all-new Squawkers Promotions and Merchandising Program, which Squawkers operators receive free as part of their on-going support. The program was created specifically for Squawkers operators to help them maximize chicken sales with fun, hip promotions that build store traffic throughout the year. The program includes professional, colorful merchandising (featuring popular menu items); case rebate offers that match the timing of the promotions; plus tips/ideas for creating and merchandising attention-getting value meals. As always, Squawkers operators control their signage, pricing and profits. Operator independence, the menu flexibility, the great support and no franchise fees are key reasons why Squawkers has over 400 units nationwide.