ZUN Energy-Plus Enters Midwest

Packaged in a patent-protected, retro-style rocket bottle, ZUN, a new Energy-Plus beverage, is continuing its national rollout, entering stores in 11 Midwest states.

“Stores are reporting that ZUN is selling fast and selling out within just days of placing,” said Brian Stearns, founder and CEO of ZUN. “The ZUN brand is quickly gaining favor with consumers due to the eye catching packaging and new taste. It’s clear that people are looking for something new and exciting and ZUN stands out as a winner.”

Consumers can now find ZUN in 11 states (Colorado, Wyoming, Nebraska, Montana, North Dakota, South Dakota, Iowa, Missouri, Arkansas, Oklahoma and Minneapolis).

Lightly carbonated and made with a proprietary blend of vitamins and nutraceuticals, ZUN ingredients include Natural Sugar, Caffeine, Coenzyme Q10, Choline, Taurine, 500% daily value of vitamin B12, and an antioxidant formula of 100% daily value of Vitamins B6, E and C.

“ZUN has seen unprecedented market acceptance in its home region with incredible velocity, outselling local and national brands,” said Richard Ginther, category manager at Kum & Go. “Kum & Go prides ourselves on finding innovative, exciting brands for our consumers, so we are very pleased with ZUN’s results.”

Cheryl Witt, a Denver based 7-Eleven owner recently confirmed with Beverage Business Insights that ZUN is steadily outselling key energy skus. “It’s doing really well and reaching everybody-kids, high school, college, adults-with strong, steady sales since we brought it in last fall. I’m surprised at the wide range of demographics and very pleased. I am glad to have something new and different.” 

 

 

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