The Kellogg Convenience Store Team, whose goal is to help retailers and wholesalers achieve the greatest possible sales and profits from its strong brands, has introduced another exciting snack bar to the channel—the Special K Chocolatey Drizzle Cereal Bar. Every bite of this delicious, 90-calorie snack bar is full of rich chocolatey drizzle. The combination of Kellogg’s Special K cereal and lightly sweetened icing is one reason this bar is the fastest growing Special K bar flavor. And, with health-conscious consumers wanting delicious, low-calorie, on-the-go snacks, this bar is just what consumers are looking for.
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