ConocoPhillips is expected to sell its remaining 600 company-owned gas stations to PetroSun West LLC for $800 million, according to The Wall Street Journal. ConocoPhillips – operator of Phillips 66, Conoco and 76 brands – and PetroWest are likely to sign the deal today, the report said. The third-largest U.S. oil company, Conoco is expected…
All Things Energy
While the number of energy drink brands continues to expand year over year in the U.S., consumers can expect to see energy concepts grow well beyond the non-beverage format, according to Mintel, a global market research firm. Mintel’s latest report on energy drinks valued the retail market for this category at $4.8 billion, a growth…
Heineken Light Hits Heavy On Marketing
The Heineken brand has put its marketing muscle behind online media outlet Heavy.com to create a “semi-serious” editorial content aimed at young male consumers, mediapost.com reported. Heavy.com created "The Heavy Hit List,” its first foray into semi-serious editorial content. It consists of Top 10 countdowns designed to give guys more informed talking points over their…
Sheetz Donates $500K To School’s Athletic Dept.
In what may be the largest grant in the history of the Altoona Area School District (AASD), the Sheetz family has donated $500,000 to pay for the construction of the district’s new weight-training center, The Altoona Mirror reported. The money will be used to build a 36-by-100-foot facility near the school district’s stadium. An estimated…
GSTV’s In-store Counterpart Wants 8M to 10M Monthly Viewers
Gas Station TV’s new C-Store TV concept is gearing up to be a one-two punch of ad exposure to gas-pump customers who enter convenience stores to buy goodies, according to a report in The Detroit Free Press. "It’s a reminder message," GSTV CEO David Leider told the publication. GSTV has 5,500 gas station screens in…
CVS Plans High-end Beauty Stores
CVS Caremark Corp will begin testing a high-end beauty store concept this year as it looks to tap into the growing demand for skin care and cosmetics, Reuters reported. The drug store chain is planning a store concept called "Beauty 360,” which will be rolled out near an existing CVS store on the East Coast,…
Petro-Canada Runs Out Of Gas
Between 80 and 90 gas stations in British Columbia and Alberta ran out of fuel as Petro-Canada continues to grapple with an equipment breakdown at a refinery in Edmonton, The Canadian Press reported. About a dozen stations were out of gasoline last week. "We did know that number would rise and we very consciously made…
With Soft Drink Sizes, Is Less More?
A study by Duke University researchers shows that consumers tend to avoid the largest and smallest soft drink options regardless of the actual volume of the drink, according to a Journal of Consumer Research report presented in Science Daily. Duke University researchers Kathryn M. Sharpe, Richard Staelin and Joel Huber said that the basic premise…
Taming The Price Of Gas In Shrewsbury
Rutter’s Farm Stores has awarded its third of four “Fuel Up Free!” grand prizes to Ollie Gildow, of Shrewsbury, Pa. Gildow accepted the prize – free gasoline for three years – at the Rutter’s store on North Main Street in Shrewsbury. The gas giveaway began May 26 and runs through Aug. 24. Four customers are…
Capital Oil & Gas Considers 11 Fla. Sites
Capital Oil & Gas Inc. said it has entered into negotiations to acquire or lease 11 full-service gas and convenience stores in Florida, which will add to its growing retail petroleum and mini-mart portfolio. The company said the acquisition of these additional stations, upon completion of negotiations and taking possession of the properties, could mean…