Mike And Ike Adds Berry Blast Variety

Mike and Ike candy-maker Just Born Inc. has introduced some new flavors to its Berry Blast variety, including strawberry, peach berry, wild berry, blueberry and blue raspberry. Mike and Ike’s Berry Blast flavors will be available in March.

“We are excited about the new Mike and Ike Berry Blast variety,” said Donald Houston, senior brand manager. “Our consumers constantly ask for new and exciting flavors and we listened. We are confident that they will love new Berry Blast and its assorted berry flavor blends.”

The new Mike and Ike blend will be available in a variety of sizes with suggested retail prices ranging from $.35 to $1.59.

Just Born is a privately owned company headquartered in Bethlehem, Pa.

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