New York State of Mind


AriZona Beverages, a category leader in ready-to-drink teas, has added All City NRG to it’s line of green tea based energy drinks. All City NRG is a non-carbonated, completely balanced blend of vitamins, minerals and herbs and contains no preservatives, no artificial colors and no artificial flavors. By combining the goodness of Green Tea with antioxidant powers of pomegranate, All City NRG gives consumers the perfect combination of science blended performance ingredients and the thirst quenching refreshment of AriZona Green Tea. The product is being packaged in a 16-ounce can. Each case will include three separate can designs, called the company’s subway series. "Since AriZona originated in Brooklyn, we thought we would pay tribute to the passion and originality of local artists with our own street art design on the can and with a bold energy-infused beverage," said Wes Vultaggio, creative director for AriZona. All City NRG is the fourth addition to the company’s Green Tea Energy line. It is being test marketed in New York, Florida and Chicago with plans to distribute nationally in February. The suggested retail price is $1.99 to $2.49.

For More Information From AriZona Beverages
Francie Patton, (513) 357-4750
azbev@fuse.net

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